As husbands and fathers we guys take seriously our duty to ensure that our wives and daughters have a strong, healthy self image, free from all those old demeaning stereotypes. It's important to show them the respect and high regard we have for them and provide role models for our daughters to imitate. And what better way to do that than by taking them to Hooters for Mothers Day! Heck, bring grandma along too. It's fun for the whole family!
Hooters has apparently been on a downward slide in recent years, not having varied their decor, skimpy uniforms, or menu much in 30 years, and they've never been particularly popular with mothers. Offering $10 off on mother's entrees is part of their strategy to survive by revamping things and trying to show moms and little girls that they're not "the Big, Bad Wolf of dining" anymore. Their chief marketing officer offers this reassuring comment: "It's not as diabolical as you think,"
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